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Community Marketing [Recording + Slides]
paid
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1 min read
In this presentation, I dive into the concept of Community Marketing — as community builders we need to develop strategies to promote and grow our communities separate to how the entire business may operate.
Change my mind: Marketing should report to community
public
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2 min read
The Rosieland crew was chatting in our internal Rosieland Slack, when Rosie captured and tweeted one of my off-the-cuff comments:…
Calling 'Community' the 'New Marketing' is an offense to our profession
public
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1 min read
Ok, I know community is the new 🔥hot 🔥 cool thing. Everyone wants community. It's the new marketing, apparently. And I…