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community strategy

18 posts
Maybe it's time to bundle things up again
business community strategy tools

Maybe it's time to bundle things up again

public – 2 min read
I'm always thinking about tools. I'm not coming here with solutions, just my rambling thoughts. Falling down the tools trapThe…
Jan 16, 2022
Rosie Sherry Rosie Sherry
noise overwhelm community design

Communities are too noisy

public – 4 min read
One of the biggest complaints I hear about communities are that they are too noisy — members enter a community, try…
Dec 29, 2021
Rosie Sherry Rosie Sherry
business business-models money

Creating a mindset of community before profit

public – 4 min read
Steve Jobs put product before profit, Rosie puts community before profit. You know what? Sometimes I feel like Steve Jobs…
Nov 15, 2021
Rosie Sherry Rosie Sherry
community strategy

Community is the way

paid – 1 min read
…
Nov 10, 2021
Rosie Sherry Rosie Sherry
growth community strategy

How we are at the small scale is how we are at the large scale

public – 1 min read
In community, we often say to do things that don't scale. To start small. To get the foundations right. To…
Oct 17, 2021
Rosie Sherry Rosie Sherry
community strategy content

Community Generated Content instead of User Generated Content

public – 3 min read
We've all probably heard of User Generated Content and have likely dropped that term in ourselves in our community efforts.…
Oct 4, 2021
Rosie Sherry Rosie Sherry
community strategy flywheels

Perhaps the goal for communities is to become relevant

paid – 4 min read
…
Oct 3, 2021
Rosie Sherry Rosie Sherry
Lifetime Commitment metrics community strategy

In community, consider Lifetime Commitment (LTC) instead of Lifetime Value (LTV)

public – 5 min read
Here's my Rosie thought of the day. In business, there is LTV = Life Time Value In community, there is LTC…
Sep 19, 2021
Rosie Sherry Rosie Sherry
community strategy growth

Community Entry Points

paid – 5 min read
…
Sep 5, 2021
Rosie Sherry Rosie Sherry
starting community strategy

Most people lie when they say they want community

public – 4 min read
It's no secret that community is hot. 🔥 In days gone by, people would respond to a trend by saying: create…
Aug 17, 2021
Rosie Sherry Rosie Sherry
community strategy engagement

The goal of community is not engagement

public – 3 min read
I've spoken about visions and not ideas in the past and how important it is to work towards and believe…
Jul 2, 2021
Rosie Sherry Rosie Sherry
starting community strategy update

What comes first? Persuasion or Community?

paid – 1 min read
…
May 31, 2021
Rosie Sherry Rosie Sherry

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