Shared (un)Realities
By Om Malik
“Our shared realities become the world we live in and know: Sharing is believing. And with tight networks of people talking just to each other, these shared realities are the DNA of our social bubbles … With no shared reality being created, the interaction is treated as meaningless. It is as if the other person doesn’t matter or doesn’t really exist. Given our strong, natural motivation to create shared reality with other humans, not doing so when interacting with members of an out-group is like treating them as being non human. We want to create a shared reality with members of our in-group but not with members of out-groups.
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