Visuals are a great way to communicate ideas and concepts. The iceberg metaphor has certainly done the internet rounds, there's a reason for that, it works!
I put one together for community building as typically I know many of us feel it is hard to communicate or show what goes on behind the scenes of building good communities.
When people think of community they see the outcomes. A nicely designed community that is a hive of activity. One that has costs and infrastructure that need investment. They also love to see the growth and the hopeful positive transactions.
However, to get there, they often don't see what goes on behind the scene. The experimentation. The relationships and trust required to build a community. And so much more.
Everyone seems to want a great community, but not necessarily doing the work to get there.

